Why those type of shoes are so extremely famous? What is the mystery of the success?Answer may seem to be quite simple – sneakers (comment on hand) became that fashionable, that everybody wanted to own at least one pair of these shoes. But at the same time we cannot pretend that such fashion arised only out of the need of comfort. It was mostly an effect of cooperation between firms producing sneakers with fashion designers.
As fashion designers were these people that is going to be fashionable, they convinced us that sport shoes would look good with any kind of outfit. And they were evidently right! We can see sneakers even in the fashion show of such remarkable brand as Chanel. Karl Lagerfeld has contributed to the collection by combining sport shoes together with feminine dresses. Apparently, it is not the only case of sneakers present on global catwalks. But this one seems to be greatest example – if even Chanel included sport shoes in its collections, other designers have no choice but to follow.
However, it is not the only way in which sport firms promote their sneakers. Many of them pay famous singers and sportsmen, to wear and promote their brand.Nevertheless, there is interesting exception. You presumably already heard new balance sneakers (very helpful website, it is wise to visit). They are extremely fashionable due to its modern designs as well asl genius colours’ combination. Autor:
That brand managed to be greatly successful without paying any stars to promote their shoes. These money, instead of being spent on such advertising, are being used for further research and development. Because of that, new balance sneakers have greatly high quality as well as provide amazing comfort for feet. Probably this is the main reason that explains why the brand has many loyal customers and fans, even though the brand doesn’t take advantage of extensive advertising.
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